WCMH-TV, the NBC affiliate here is launching a newscast revolving around Internet social networking sites. Its new “@5:30 on 4” will feature anchors Cabot Rea and Ellie Merritt sitting in front of computers while they deliver the news and interact with viewers on sites like Twitter and Facebook. It will be launched on Monday.
“’@5:30 on 4’ will deliver news and weather in a fast-paced and highly interactive style,” WCMH said in a statement announcing the redesigned newscast. “This isn’t a newscast about technology; this is a news program that covers stories that are relevant to the people of Central Ohio and uses technology to connect with them like never before.”
http://www.televisionbroadcast.com/article/74674
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