Welcome to the news and information blog for the Ohio Valley Chapter of the National Academy of Television Arts and Sciences. The goal of this blog is to keep you informed about media professionals and companies in our NATAS region. Please send your news to:
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Sunday, September 7, 2008

Ads Down in 09, Back Up in 2010

TVB is forecasting that total spot revenue in 2009 will decline between 2 and 5 percent from 2008.

The actual percentage decrease "will depend on when the economic recovery begins and how strong it is," said TVB CEO Chris Rohrs at the TVB Forecast Conference in New York this morning.

That 2009 total comprises national spot, which the trade group says will be down 7 to 10 percent and local spot, which will range from down 1 percent to up 2 percent.


http://www.tvnewsday.com/articles/2008/09/04/daily.6/

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