For stations, getting calls from hundreds of viewers on and around June 12 spelled a nightmare. For digital channels such as Retro Television and This TV, hearing from the masses in the dawn of fully digital television hinted at how big the multicast business might get.
http://www.broadcastingcable.com/article/295341-Digi_Channels_Enjoy_Brave_New_Post_DTV_World.php
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